Beauty by Val, a leading lash and esthetics studio in Laveen, Arizona, wanted a brand identity that matched the luxurious experience they provide to their clients. They needed a look that would make them stand out from the crowd and show everyone they were the best in the business. I worked closely with Beauty by Val to create a brand that feels elegant and sophisticated. We used a minimalist design style to create a sense of calm and luxury. This project involved everything from designing their logo and packaging to taking beautiful photos and creating content for their social media. The result is a design system that reflects the high quality services they offer.

Beauty by Val, a leading lash and esthetics studio in Laveen, Arizona, wanted a brand identity that matched the luxurious experience they provide to their clients. They needed a look that would make them stand out from the crowd and show everyone they were the best in the business. I worked closely with Beauty by Val to create a brand that feels elegant and sophisticated. We used a minimalist design style to create a sense of calm and luxury. This project involved everything from designing their logo and packaging to taking beautiful photos and creating content for their social media. The result is a design system that reflects the high quality services they offer.


Services: Creative Direction, Photography, Brand Identity

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Minimalist design for a luxurious beauty experience.

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A Sophisticated Brand Identity

A Sophisticated Brand Identity